Workforce Development Strategy Now Includes Work-Based Learning


Custom Equipment, LLC partnered with GPS Education Partners (GPSEd), allowing the company to build industry talent pools and future workforces using a unique youth apprenticeship model designed by GPSEd. This model has proven successful for hundreds of Wisconsin businesses since its launch in manufacturing almost 20 years ago. The apprenticeship model will match motivated student workers with promising technical careers and expose them to career pathways in the manufacturing industry.

Participating students will gain exposure and experience to career pathways in the program through rotations at the Custom Equipment’s West Bend facility working as General Laborers. This allows students to explore different work environments and business cultures as well as take on different roles and responsibilities, all while earning their high school diploma.

GPS program student receives workforce experience at Hy-Brid Lifts' West Bend facility

"The manufacturing industry is facing a growing skills gap driven by an aging workforce, the rising employability gap, and youths who are just not aware of careers in the industry. Partnering with GPS Education Partners will help accelerate manufacturing careers among the young student population by providing a future workforce to help fill our talent pipeline needs."

Terry Dolan
Hy-Brid Lifts President & CEO

Hy-Brid Lifts employee trains GPS student as general laborer in West Bend facility

Students can also emerge as leaders by learning self-awareness, decision-making skills, self-management, and teamwork. They'll have opportunities to demonstrate those skills in their apprenticeship placement as well as in the community by participating in service-learning projects.

“The growing skilled labor shortage has left us in need of skilled workers and we are excited to partner with GPS Education Partners to have an active role in solving the problem.” said Sarah Abfall, VP of Human Resources.

“We represent a broad community of educators and business leaders who believe in the transformation of education and training to develop our future workforce. This collaborative work will prepare America’s youth for success in technical careers of the future and help rebuild the foundation of the middle class. We are excited to welcome Custom Equipment to the GPSEd family.”

Stephanie Borowski
GPS Education Partners CEO & President




The premier provider of access equipment offering articulated booms, scissor lifts, telehandlers, and vertical masts.